New Name for Corporation for Travel Promotions
The Corporation for Travel Promotion's introduction of a new brand represents
a significant milestone in our country's efforts to promote travel to the U.S. from around the world. The organization, which will now be known as Brand USA has prepared information about the new brand and a video to introduce it. You can
also download their new brochure for more enhanced information about
Brand USA and United States of Awesome Possibilities.
Brand USA (formerly the Corporation for Travel Promotion) was created for the purpose
of encouraging travelers from all over the world to visit the United States of America.
The public-private marketing entity was created in 2010 to work in close partnership with
the travel industry maximizing the social and economic benefit of travel in communities around the country. Brand USA, through its call-to-action "Discover America," will
encourage and inspire travelers to explore America's boundless possibilities.